Category Archives: Business

Every boom produces a crook

Posted on April 26, 2010 by Nirvana

Unless you’ve been living under a rock, you must have heard about the SEC case against Goldman Sachs, and in India, about the IPL debacle. I’m reading a book which is a collection of small articles/quotes/sayings about Peter Drucker. And … Continue reading →

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Parody of Mastercard Priceless ad

Posted on April 14, 2010 by Nirvana

Comment if you like it.

Posted in Creativity, Marketing | Tagged , | 1 Comment

Micromax – Self parody ad

Posted on April 10, 2010 by Nirvana

Recently Micromax mobile brought out an ad starring Akshay Kumar as a chef playing in the kitchen with his Micromax mobile. While doing so, he becomes so involved that he messes up the kitchen real bad. All the time he … Continue reading →

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Adidas – IPL/Cricket ad series

Posted on April 3, 2010 by Nirvana

If you’ve watched any of the cricket matches during the ongoing IPL3 season, you must have seen the Adidas ads. There are three ads – one from the point of view of a batsman, a fielder and a bowler. Adidas … Continue reading →

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Size doesn’t matter?

Posted on March 31, 2010 by Nirvana

IIFL (India Infoline) With this post I began a long neglected hobby of mine. Criticizing ads. On TV, in newspapers ads are all around us. Some are good, some are bad and some are downright ugly. This is my effort … Continue reading →

Posted in Marketing, Uncategorized | Tagged , | 3 Comments

How to get value-add from brand stores

Posted on March 16, 2010 by Nirvana

Recently Tata Croma had an offer on one of their products. They were bundling a set of Sennheiser headphones with an ipod nano. It seems this offer was quite popular with the people as the headphones were out of stock … Continue reading →

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Reliance Industries v/s You

Posted on February 3, 2010 by Nirvana

Click the image for a better view

Posted in MBA, Photoshopping | Tagged , , | 2 Comments

The next financial crisis is already emerging

Posted on September 7, 2009 by Nirvana

The world economy has not even recovered fully from the excesses of Wall Street in the sub-prime mortgage crisis, and these fellows are all set to seek out the next opportunity in financial speculation. A report today in mint describes … Continue reading →

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Getting fooled by numbers

Posted on August 27, 2009 by Nirvana

Month 1 Proj Mngr: We have completed unit testing of most of the reports. The data loading for some of the months is left because of delays in providing the same by the user. Client: How do you define ‘most’? … Continue reading →

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Why is strong project management important to organization strategy?

Posted on August 13, 2009 by Nirvana

“The only way to maintain a long term competitive advantage is to change faster than your competitor.” “Operations are activities which are repeatable and do not have a specific start date and end date. Projects are, on the other hand, … Continue reading →

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