Micromax – Self parody ad

Recently Micromax mobile brought out an ad starring Akshay Kumar as a chef playing in the kitchen with his Micromax mobile. While doing so, he becomes so involved that he messes up the kitchen real bad. All the time he keeps laughing this “Rahul Mahajan” (btw where is he?) laugh. The ad was terribly irritating. Would give that ad around 1.5 out of 5. Ad link.

But recently they came out with a self-parody of the previous ad. Two cleaners are cleaning the kitchen which was messed up by Akshay Kumar while another cook picks up the phone and starts playing with it. When the cleaner sees this, he gets frustrated at all the work and taunts the cook in the same laughing tone.

This ad is much clever and full credits to the ad agency of Micromax for bringing out this self-parodying ad. Would this one 4 out of 5.  (Can’t find the link of this ad online)

An interesting piece of news: Micromax leads the pack of local mobile manufacturers (who collectively now constitute around 17% of the Indian mobile market share). Micromax’s share of the Indian mobile phone market is 4.8%

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2 Responses to Micromax – Self parody ad

  1. Salil says:

    while we are on the subject of micromax let me recommend an article in Forbes recently

    http://business.in.com/article/work-in-progress/micromax-mobile-advantage/10472/1

  2. Nirvana says:

    Have read that article. Interesting one.

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